Yes, that’s me. Don’t ask.
I’m a sports guy. I love watching and playing, and over the past few years, I’ve participated in several fantasy leagues. Fantasy is great because it allows people from all over the world to connect over a shared interest, and have a lot of fun at the same time.
Some friends and I decided that we wanted to start a fantasy football league, but make it a little more exciting than what’s normally done. Usually, each fantasy participant puts in a set amount of money, and at the end of the season, the top winners split the pot.
We wanted to take it a step further.
We thought it would be fun to create a tribute system where, at the end of each weekly matchup, the loser had to pay tribute to the winner at their request. Some of this year’s tributes included delivering homemade dinner, singing What Does the Fox Say?, and creating a personal workout video.
While I’ve had my fair share of wins this season, there have also been some good losses – and that’s where MegaTron comes in.
After suffering a recent loss, the winner demanded I dress in a MegaTron costume and go shopping in a local grocery store (If you don’t know MegaTron, he’s the bad guy from the Transformers). While humiliating, it did make for a pretty funny video.
After shooting the video and sharing it with the rest of the league, I thought it would be the end of my MegaTron days. But, a few weeks after, that same grocery store started a Facebook contest in honor of their 40th anniversary. They wanted shoppers to share a creative photo of themselves in the store, and the entry with the most likes would win a $500 gift basket.
Lucky for me — I already had a great photo to share.
I quickly uploaded my MegaTron photo to their contest post and started my social media campaign. The contest lasted for four days, and it was really between me and one other entry. I’m happy to say, MegaTron came out on top and I am now the excited winner of a $500 gift basket.
In order to win this contest, I honed in on the power of social media. Here’s what I did to win, and how you can make sure your social media message gets through: